dual-code hypothesis

См. также в других словарях:

• Dual-coding theory — Dual coding theory, a theory of cognition, was first advanced by Allan Paivio of the University of Western Ontario. The theory postulates that both visual and verbal information are processed differently and along distinct channels with the human …   Wikipedia

• ТЕОРИЯ ДВОЙНОГО КОДИРОВАНИЯ — (англ. dual code hypothesis) в когнитивной психологии «теория» (гипотеза А. Пайвио), в которой утверждается существование 2 взаимодействующих систем памяти: образной и словесной. При запоминании и обработке информации работают обе системы;… …   Большая психологическая энциклопедия

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